euroblaze | OXID e-Commerce User Blog

The forecast of Forrester Research predicts an annual growth of e-commerce in the EU of about 10% until 2015. Sales in the 17 EU states will presumably increase from 91.9 billion euros in 2011 to 133.6 billion euros in 2015. Also pretty interesting and worth mentioning is a north-south gap in the purchasing behavior of the Europeans, which was discovered in a previous study: While in the United Kingdom nearly 50% are regularly buying on the Internet, with little more than 10% the Italian and Spanish fellows barely use the internet to purchase (Source: Forrester Research).

The e-commerce portal “Internet Retailer” has recently published a study about the 300 largest online stores in Europe. Not surprisingly, Amazon dominates the ranking. But there are also some unexpected results.

In 2010 the European e-commerce industry made around 118.3 billion euros. The top 10 web shops earned 23.2 percent of this amount, which is 27.4 billion euros. The top 300 companies earned together 57.5 billion euros. Amazon holds the lion’s share of this revenue with 9.36 billion euros – around a third of the revenues of the top 10 and 16.3 percent of the top 300. The Otto Group ranks on the second place with a revenue of 3.83 billion euros, the third place goes to Tesco stores with 3.15 billion euros. Another interesting result of the study: The top 10 web shops achieve a monthly average of about 471.6 million visits and have an average market basket value of €188.60.

(Source: Internet Retailer’s Europe 300)

235 million websites worldwide (till end 2009)

126 million Internet-users blog around the world (blogpulse.com)

84% of social-websites have more women than men!

27.3 million new Tweets per day (2009).  Over 50 million in 2010, equates to about 600 tweets per second!

260 billion page-views on Facebook per month (2009)

Please email me if you have 2010 stats.

Source: with many thanks to Jesse Thomas, jess3.com

Growth of Internet Users 1995 - 2010

1995 – 45.1 Million

2000 – 420 Million

2005 – 1.08 Billon

2009 – 1.73 Billion

2010 – 1.96 Billion

Source: Miniwatt Marketing Group

90 Trillion emails sent during 2009

247 Billion emails sent on an average per day

200 Billion spam mails sent per day

1.4 Billion email-users worldwide

81% of emails sent are spam! (thanks to ever improving spam-filters, the spam recieved is much less)

Source: with many thanks to Jesse Thomas, jess3.com